Privacy Policy

Who we are

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://eurofurnish.co.uk/ (the “Site”).

💻 Information We Collect

We collect two main types of information: automatically gathered data about your device and information you actively provide to us.

Device Information (Automatic Collection)

When you browse the Site, we automatically collect data about your device to ensure security and optimize performance. This includes details like your web browser, IP address, time zone, what individual web pages you view, what websites or search terms referred you to the Site, and how you interact with the Site. We collect this data using the following technologies:

• Cookies: Data files placed on your device, often including a unique anonymous identifier. (You can learn how to disable cookies at http://www.allaboutcookies.org).
• Log files: These track actions on the Site, recording your IP address, browser type, Internet service provider, and date/time stamps.
• Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Site.

Order Information (Information You Provide)

When you make a purchase or attempt to make a purchase through the Site, we collect the necessary information to fulfill your order. This includes your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Text Marketing and Notifications

By subscribing to text notifications, you agree to receive recurring automated marketing messages at the phone number provided. Your consent is not a condition of purchase. You may Reply STOP to unsubscribe or HELP for help. Standard Message and Data rates may apply.

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🎯 How We Use Your Personal Information

We use the collected Personal Information (both Device and Order Information) for several critical functions:

Order Fulfillment and Communication

We use your Order Information to generally fulfill and manage any orders placed through the Site. This involves processing your payment, arranging for shipping, and providing you with invoices or order confirmations. We also use this data to communicate with you regarding your purchase.

Site Improvement and Security

We use your Device Information to help us screen orders for potential risk or fraud (in particular, your IP address). More generally, we use it to improve and optimize our Site—for example, by generating analytics about how customers browse and interact with the Site and to assess the success of our marketing campaigns.

Marketing and Advertising

In line with the preferences you have shared with us, we use your Personal Information to provide you with information or advertising relating to our products or services.

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🤝 Sharing Your Personal Information

We share your Personal Information with third parties to help us run our store and use your information as described above.

• Analytics: We use Google Analytics to help us understand how our customers use the Site. You can review how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

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📢 Targeted Advertising and Tracking

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Opting Out of Targeted Advertising

You can opt out of targeted advertising through the following links:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.

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🇪🇺 Your Rights and Data Retention

European Residents’ Rights

If you are a European resident, you have the right to access the personal information we hold about you and to ask that your data be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the details below.

We process your information to fulfill contracts with you (like processing orders) or to pursue our legitimate business interests. Please be aware that your information will be transferred outside of Europe, including to Canada and the United States, as part of our operations.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

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🛒 Abandoned Cart Policy

We collect information about your shopping cart during the checkout process to improve your customer experience and help restore your order.

Data Collection and Purpose

We begin tracking your shopping cart and information you provide (name, address, email, phone number, etc.) as soon as you add an item and enter your email or phone number in the checkout form or popup. If you have signed into your account, tracking starts immediately upon adding an item.

We store this data for two key reasons: to send you transactional emails or text messages about your abandoned cart, and to improve customer experience by restoring data that was entered in the checkout form in case you leave or accidentally refresh the page.

Data Access and Retention

We will store abandoned cart information for 180 days for the purpose of restoring your cart and checkout form data. Our store Administrators and Shop Managers have access to this data. We may share your abandoned cart data with third parties (e.g., ActiveCampaign, MailChimp, etc.) who assist us in sending abandoned cart reminders.

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📝 Changes and Contact

Changes to This Policy

We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Minors

The Site is not intended for individuals under the age of 18.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@eurofurnish.co.uk or by mail using the details below: